Castore, the main efficiency sportswear model and world sports activities attire provider, introduced a landmark partnership with the BWT Alpine Formulation One Workforce as we speak. This partnership considerably expands Castore’s presence within the elite motorsport sector and builds on current success. This milestone highlights how Castore expands its footprint in probably the most prestigious arenas of worldwide sports activities.
Underneath the phrases of the multi-year partnership, Castore will grow to be the BWT Alpine F1 Workforce’s official group equipment associate and produce Official Alpine driver assortment merchandise.
Castore will produce official on and off-track attire for BWT Alpine Formulation One Workforce, the Alpine Academy, and Alpine Sim Racing. Castore may even produce reproduction group put on and devoted fanwear. Castore will handle and function the official Alpine Racing retail web site.
Tom Beahon, Co-founder and Co-CEO of Castore:
This partnership with BWT Alpine Formulation One Workforce is an interesting improvement for Castore. F1 is a big progress sport globally and an enormous focus space for Castore – we love that our provide within the area brings followers nearer to the motion. We look ahead to seeing Castore’s wings represented in a aggressive setting subsequent season.
David Warren, International Advertising Director at BWT Alpine Formulation One Workforce:
We’re pleased to announce our thrilling new partnership with Castore, which can allow us to raise our group put on, in addition to enhance the general product providing we’ve got obtainable for devoted followers of the group who signify us watching at residence and on the race circuits we go to world wide. We look ahead to working intently with Castore to create thrilling and distinctive ranges of clothes that might be obtainable to our followers worldwide, and we will’t wait to see them supporting us in our colors all through the season.
This partnership additional underscores how Castore expands its position in connecting followers with their favorite groups by progressive sportswear options.
READ MORE: TAG Heuer Returns because the Official Timekeeper of Formulation 1: A Legendary Partnership Reignited
About Castore
Castore is a efficiency sportswear model and end-to-end digital retailing platform for world sports activities groups. Castore’s Workforce Sports activities platform manages the total omni-channel retailing (on-line, offline, event-based) operations for chosen companions. It has a confirmed strategy to rising revenues by product high quality, provide chain innovation, and fan engagement. Workforce Sports activities companions embrace McLaren F1, Oracle Pink Bull Racing, England Cricket Board, Everton FC, Glasgow Rangers, Bayer Leverkusen, Feyenoord, Sevilla FC, Athletic Membership (Bilbao), Saracens Rugby, and Republic of Eire Soccer. Castore’s Mainline model crafts high-quality sportswear utilizing superior supplies and precision engineering to enhance athlete efficiency.
About BWT Alpine Formulation One Workforce
BWT Alpine Formulation One Workforce competes within the FIA Formulation One World Championship with race winner Pierre Gasly and rookie Jack Doohan underneath the management of Workforce Principal Oliver Oakes and Govt Advisor Flavio Briatore. The group, purchased by the Benetton Household in 1986, was moved to Enstone, Oxfordshire, in 1992, the place it’s nonetheless based mostly as we speak. Renault bought the Italian-run group in 2000 and rebranded it as Alpine F1. The group has a successful legacy, having received the Formulation One World Championship seven occasions, together with the Drivers’ World Championship (1994, 1995, 2000 and 2006) with Michael Schumacher and Fernando Alonso and the Constructors’ World Championship (1995, 2005 and 2006). The group’s most up-to-date triumph got here on the 2021 Hungarian Grand Prix, the fiftieth victory total.
